There are three ways a practice grows. Suno runs all three.
Patients you've seen come back. New patients find you. Both get the care they need. Suno brings it all together inside the chart your team already uses — and shows you what's driving results.
Every campaign, every channel, every clinic.
The thousand patients already in your database who stopped coming in.
Recall & reactivation ↓ 02Come inOnline booking, physician referrals, reviews — and the report that counts them.
New patients ↓ 03Worth moreSecond ears, upgrades, renewals, and the close rate behind them.
Revenue per patient ↓Your next hundred patients are already in your database.
A lost-to-follow-up list runs a thousand patients or more per provider. They didn't leave for a competitor — their aids aged, their warranty lapsed, nobody called. Suno makes the call. Fifteen campaigns ship ready to switch on, run daily, and stop the moment a patient books.
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Campaigns that ship ready Birthday, annual and 3-year evaluations, clean and check, warranty and service-plan expiry, purchase follow-ups. Turn one on, edit the message, done.
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Custom audiences, built from the chart Hearing aid age, warranty status, last visit, last outcome, payer type, clinic. Or filter any report into an audience and send a one-off email.
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It picks the channel that will reach them No mobile on file, the email goes. No email, the text goes. Nobody is skipped for a blank field.
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A call-back list for the ones who need a person Shared and practice-wide, with reasons and outcomes — not a sticky note on somebody's monitor.
| Campaign | Sent | Booked | Revenue |
|---|---|---|---|
| Annual Hearing Evaluation | 1,284 | 96 | $184,300 |
| Warranty Expiration | 412 | 38 | $91,750 |
| 3-Year Evaluation | 660 | 44 | $78,200 |
| Clean and Check | 908 | 51 | $12,400 |
New patients are the number most practices can't see.
Most owners can tell you how many new patients they saw last month. Ask what share of the schedule that was and where they came from — and it's a spreadsheet nobody's touched since March.
Count them properly, for the first time.
One row per new patient, for any period you pick — their first visit where they were actually seen, so a cancellation never burns their "new" status.
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New patients seen, and their share of the schedule
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By appointment typeWhich door they came through.
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By who booked themIncluding the web scheduler, not just staff names. Filter by clinic, provider or referral source; export to CSV.
Be bookable at nine on a Sunday night.
Around forty percent of online bookings happen when the phones are closed. Suno gives you a hosted page and a copy-paste embed — one per clinic, in your brand colours. Bookings land on the calendar, tagged Web Scheduler in the New Patient report.
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A link and an embed per clinicIn your accent and background colours, so it looks like your website.
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Only the openings you can honourHide providers with no availability, and control which types are bookable online at all.
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Per-clinic booking notificationsA booking at one location emails that location.
| Physician | Practice | Referred |
|---|---|---|
| Dr. A. Whitfield | Cedar Grove Family Med | 18 |
| Dr. M. Okonkwo | Northside ENT | 11 |
| Dr. S. Lindqvist | Harbor Primary Care | 7 |
| Dr. R. Aliyev | Lakeview Internal Med | 4 |
Stay on the referral pad.
About a quarter of new patients arrive on a physician's referral, and that relationship decays. Nobody decides to stop referring; they stop thinking of you. Suno keeps your referrers on a list you can email.
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Written to the physician, not to a listTheir name and practice merged in per recipient.
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Logged against the recordSo you can see who you haven't spoken to this year.
The first thing a new patient reads about you.
Eighty-four percent of patients check reviews before choosing a provider. Suno asks automatically after the right kind of visit, then pulls every Google review back in, matched to the chart it came from. AI drafts the reply without ever seeing patient data.
More patients is one way to grow. It isn't the cheapest one.
Fit one ear instead of two and you're leaving revenue on a patient you already paid to acquire. It never shows up as a lost sale — it shows up as nothing at all. Suno makes it visible.
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Close rate and binaural rate, per providerBeside the revenue they generated — to find the person everyone else should learn from.
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Warranty and service plan expiry as campaignsThe renewal conversation before the coverage lapses, not after.
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Purchase follow-ups, day one to week twelveFit satisfaction is a retention lever and a referral lever at once.
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Open opportunities in one listEveryone who was quoted and hasn't decided.
| Provider | Close rate | Binaural | Revenue |
|---|---|---|---|
| D. Reyes | 68% | 91% | $248,100 |
| K. Boateng | 61% | 84% | $196,400 |
| S. Mirza | 54% | 62% | $141,900 |
| J. Halvorsen | 49% | 58% | $118,750 |
Everything above starts once they're a patient.
There's a stage before that. The form fill at eleven at night. The call nobody picked up. Right now it lives in a different tool, or in nobody's tool at all.
Suno Leads closes the gap: one inbox for every enquiry, drip campaigns that follow up until somebody answers, and landing pages without a developer. Convert a lead to a patient in one click, chart already filled.
Growth isn't a campaign you run in March. It's what your software does every day.
Every practice knows the three levers. What they don't have is the thing that pulls them — then tells you, in dollars, which one was worth repeating.